Church Communications
Church Communications
Church Communications
Wilshire is a progressive congregation in the Bible Belt. As communications director I get to tell its story, keeping congregants informed and inspired while helping the community understand we may not be as traditional as our steeple appears.
Wilshire is a progressive congregation in the Bible Belt. As communications director I get to tell its story, keeping congregants informed and inspired while helping the community understand we may not be as traditional as our steeple appears.
A Refreshed Brand
A branding exercise resulted in an evolution of the Wilshire logo along with a new modern color palette, visual language and messaging.
A branding exercise resulted in an evolution of the Wilshire logo along with a new modern color palette, visual language and messaging.
Wilshire’s 75th Anniversary
To mark a milestone anniversary, a special graphic was created using elements from the church logo. This custom 75 was used in a streetlight banner "takeover" of the busy intersection near the church.
To mark a milestone anniversary, a special graphic was created using elements from the church logo. This custom 75 was used in a streetlight banner "takeover" of the busy intersection near the church.
Wilshire's Instagram story was used to highlight historical events big and small in the lead-up to the anniversary.
Wilshire's Instagram story was used to highlight historical events big and small in the lead-up to the anniversary.
This video combined archival imagery with sound design to transport viewers to a key event in church history.
This video combined archival imagery with sound design to transport viewers to a key event in church history.
A timeline and visually rich historical features in the weekly newsletter kept the anniversary front and center for several weeks.
A timeline and visually rich historical features in the weekly newsletter kept the anniversary front and center for several weeks.
Media outreach led to coverage in local outlets including the Dallas Morning News.
Media outreach led to coverage in local outlets including the Dallas Morning News.
Seasonal Graphics
Seasonal graphics
Each year, theme graphics provide visual cohesion to church communications during the important liturgical seasons of Advent and Lent.
Each year, theme graphics provide visual cohesion to church communications during the important liturgical seasons of Advent and Lent.
